Lymington.com Member Promotion
Summary of Member benefits
Make the most of your membership of Lymington.com!
Below is a summary of all the great opportunities available to Lymington.com Members - remember to take advantage of them and make the most of your membership. For readers who are not yet Business Members or Promotion Members of Lymington.com, please click here: https://www.lymington.com/home/local-advertising
Promotion across all channels when you renew
When you renew your annual business membership we will give you a complimentary bespoke promotion across all the Lymington.com channels (i.e. Weekly What's On newsletter plus social media Facebook, Twitter and Instagram). You can either leave the choice of promotion message and timing to us or if there's something you would particularly like to push, let us know when you renew.
Edit your Business Web Page whenever you wish
Remember you can edit your Business Web Page on Lymington.com whenever you wish – just log in and “edit listing”. Let us know if you’d like a reminder of your log in details, or if you prefer just send the information and we’ll do it for you. For upload, gallery images need to be sized exactly 800 x 600 pixels, your header (top) image must be 1260 x 500 pixels and your logo should be 300 x 300 pixels. We can resize as long as you send larger!
Promotion of the Events you add
Remember to add your events to the Lymington.com events calendar - it's becoming "the" weblink which people click to check what's on and upcoming in Lymington and the New Forest!
We keep an eye out for events added by members and promote them in the diary (words) section of Weekly What’s On.
Promotion Members can also include their events as part of their regular promotion - with an image, link and caption post in the newsletter and on our social media.
If Business Members would like bespoke promotion of a particular event or news item, this is normally chargeable as an Ad Hoc Promotion... see details below.
Promotion in our General Articles
We are constantly creating and publishing general articles on Lymington.com which promote our members, these articles are then picked up by Google Alerts.
These are articles which provide useful information for the local community and visitors to the area. For example see "Afternoon tea in the New Forest". Other current and upcoming articles include:
- Get organised for 2019
- Eating Out
- 2019 Events
- Half Term holiday articles, Easter holiday and Summer holiday guides
Member Businesses relevant to the subject are included in these articles which are then also promoted on a regular basis on our social media (Facebook, Twitter, Instagram as above) and in our Weekly What's On newsletter.
If you wish your business to be included in upcoming articles please do the following:
- If it's about an event, please add the event details and we will pick up from there.
Tell us your news!
Promotion Members can include their news as part of their regular planning and promotion. Business Members can add on Ad Hoc Promotion to share any exciting news!
Ad Hoc Promotion for Business Members - extra charge
A bigger 'splash' can be made for an additional charge when you have something special to say, with an Ad-Hoc Promotion, which usually includes image and text box in our Weekly What's On newsletter with captivating caption and link to your event, plus image, caption and link promotion on Facebook and Twitter and image with caption promotion on Instagram. And if relevant we can also boost on Facebook to reach even further.
An Ad-hoc Promotion is particularly useful for Business Members who do not want the regular commitment of Promotion Membership but occasionally have something special to announce and promote.
The promotion can be based on a short news article on the website including one image (or can be based on an event in our Events Calendar or on your Business Web Page). We will write a compelling caption for the promotion and we will need you to provide us with a number of hi resolution images for the social media element.
This article will normally get picked up by search engines and Google Alerts. The article is then promoted across all our channels (newsletter, Facebook, Twitter and Instagram). A paid “boost” on Facebook is an optional extra to an ad hoc promotion boost, this is charged at cost.
For more information about Additional Promotion, including longer promotional articles and review articles, click here: https://www.lymington.com/home/local-advertising. You might also like to consider upgrading to Promotion Membership, which includes monthly/fortnightly/weekly Bespoke Promotion. Promotion Membership is better value for businesses which regularly have a lot going on.
Get in touch with Tanya and Jane to find out more.
Let us know about job vacancies
Lymington.com Members (Business and Promotion) with job vacancies are encouraged to email us with details so that we can include on our Local Jobs page and advertise your vacancies free of charge in our Weekly What's On newsletter.
Encourage your customers to subscribe to Weekly What's On and to add Business Reviews
Subscribing to Weekly What's On is easy: it's just: lymington.com/subscribe. No logging in required, and there's now a quarterly draw for a free meal for two on offer as well.
Please encourage your customers and prospects also to register and log in to add events and reviews - all they have to do is click the "Register" button top right and follow the instructions.
We would like business reviews to become a kind of local Trip Advisor full of positive reviews. Every time a review is posted we have to approve it before it's published, and we will not publish rude comments. When a review is published you will be notified, and if you see an opportunity to respond for whatever reason you are welcome to do so. (If we see anything we think could do with a response we will send you an extra email to alert you!)
It's really easy to add reviews once people get used to it!
Add links from your website to Lymington.com
Let's create ever more of a local 'win win'. The more people sign up for Weekly What's On and refer to Lymington.com for other information, the more Members will all benefit. So please help by adding links on your website if possible to the links above.
For readers who are not yet Business Members or Promotion Members of Lymington.com, please click here: https://www.lymington.com/home/local-advertising
Updated January 2019