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Run for your life

Distance running, life's marathon and financial planning for the long term with Station Financial, New Forest independent financial advisers 

Couple running

Run the race with endurance

“If you can fill the unforgiving minute

With sixty seconds worth of distance run,

Yours is the earth and everything that’s in it,

And – which is more – you’ll be a Man, my son!”

(Extract from ‘If: A Father’s Advice to his Son’ by Rudyard Kipling)

This poem from Kipling serves as a good reminder that life could be likened to a marathon! To be a good long-distance runner is so valuable, especially if you are a father with responsibilities.

When training for a long-distance run, there are some key pieces of advice that are good to take on board.

‘Lessen the impact’

The difference between short and long-distance running is that when covering less ground, you can exert all your energy in short bursts with intense, high-impact steps. It could be considered much more reckless.

However, when running further you need to lessen the impact by using a full glide and taking wider strides so that you can last the whole distance.

The same is true in life’s marathon. The phrase ‘lessen the impact’ can be a helpful one to remember, as it is a sensible philosophy to aim to reduce the negative impact unexpected events may have on you or your loved ones.

When speaking financially, products such as Life Insurance and Income Protection can really help.

Preparing for the possibility of sickness, accidents or unemployment can lessen the affect it will have on you should it occur, providing a financial cushion to help keep you in stride.

‘Leave something in the tank’

Most fitness instructors will tell you to train at 90%. Don’t exhaust everything you have in one session; this will allow you to carry on and do another session.

By setting aside a little now for Life Insurance or Critical Illness Cover, you help ensure you leave something in the financial tank, should you need it later on in the race.

The risk of not thinking about Insurance is that should something happen, you or your loved ones may be running on empty, and the race could become more difficult.

‘Run with a buddy’

When attempting to do things all on your own, it can be hard to remain motivated; a running buddy offers encouragement and advice in order to help you to the finish line.

At Station Financial our friendly advisers would be happy to come alongside you and chat about how best to manage your finances so that you can go the distance.

Why not call us to book a free initial consultation on 01425 611 666.

Whatever your stage of life and perspective, Station Financial is here to help with financial choices and decisions

Whether you are a young man or woman, you have a bit more life experience or are reaching your more mature years, we are here to help you with any financial matters.

From insurance to investments to pensions, we are passionate about making your money work for you, no matter where you are in life.

Why not make an appointment today by calling 01425 611 666 for a free initial consultation.

Take advantage of a totally free meeting with a member of our friendly expert team

Contact us today to arrange your socially distanced, no obligation, free initial consultation.

Call 01425 611666 or send an email to

station financial signage 600

The first meeting with Station Financial is free and you are of course under no obligation.

Contact us today to arrange your socially distanced, no-obligation, free initial consultation!

Call 01425 611 666 or send an Email:

Station Financial: is a trading name of Station Associates Ltd which is authorised and regulated by the Financial Conduct Authority under reference 580271

The value of your investments and any income from them can fall as well as rise and investors may not get back the amount invested. 

Find more about Station Financial here. 

If you would like advice on any financial matters at any time, please get in touch and our friendly team of advisers will be happy to help!

Station Financial NEW logo on white

* The Parable of the Talents

Versions of the Parable of the Talents appear in the gospels of both Matthew and Luke. The story goes that a master puts his servants in charge of his goods while he is away on a trip. Upon his return, the master assesses the stewardship of his servants. He evaluates them according to how faithful each was in making wise investments of his goods to obtain a profit. It is clear that the master sought some profit from the servants' oversight. A gain indicated faithfulness on the part of the servants. The master rewards his servants according to how each has handled his stewardship. He judges two servants as having been "faithful" and gives them a positive reward. To the single "unfaithful" servant, who played it safe, a negative compensation is given.

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