A Promotional Blog is a regular section in Lymington.com which is written by you, as subject matter expert (or 'ghostwritten' by us on your behalf!). It is a highly effective way of showcasing your business and your expertise, whilst reaching further into your local target marketplace than you might be able to achieve normally.
Actively promoted on Lymington.com social media (Facebook, Twitter and Instagram), in the weekly 'What's On' email to subscribers and on the Lymington.com News page, a Promotional Blog can add another dimension to your marketing. Promo Blogs appear in our Lymington Life “magazine” section and are linked to and from your Featured Business Page. They dovetail brilliantly with Social Monthly Membership: We'll tailor a package for you according to the exact number of blogs you would like to feature each year.
Each Promotional Blog can cover different information, relevant to your business and can be brought to life using images, video and your logo, and remains live on Lymington.com for up to 12 months (and if still relevant beyond that time, then for the duration of your Lymington.com Membership).
I have planned to write six promotional blogs over the year on Lymington.com. Already, after the first two blogs, more people are talking about what I have written than I ever achieved with the blog on my own website! This is because Lymington.com has such a well-established and loyal local following.
Your Promo Blogs will stand in their own right in Google and other search engines, providing a versatile way to spread the word more widely and more deeply. They provide another opportunity for your business, product/service to feature in Google and other search engines, potentially pushing competitors' pages lower down the rankings. Lymington.com news articles are picked up by Google Alerts for Lymington, resulting in 'free' email marketing of your Promotional Blog pages to everyone with Google Alerts set up for Lymington.
Promo Blogs provide the opportunity to explain in more depth what your business does and promote your expertise to the local market. A regular 'drip-feed' of relevant information to a wider audience that you might otherwise find it difficult to reach, on multiple channels. Our monthly reach is between 30,000-50,000 depending on seasonality, news and events. Find out more...
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Bartley Marketing Ltd